Lead Generation

Planning to buy a generic lead list? Tread with caution

Planning to buy a generic lead list? Tread with caution

Quality leads streamline sales and consequently increase revenue. This is why companies invest in capturing leads, typically via webinar registration, email marketing, BANT, and ABM campaigns. However, to cut costs, sometimes companies purchase generic leads. Most often, these lists contain arbitrary information, with no relation to your organization or products/services. Before we delve into why […]
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Critical lead generation obstacles and how to overcome them

Critical lead generation obstacles and how to overcome them

While most B2B companies require lead generation to thrive, marketers consider it to be a grueling challenge. In a study conducted by HubSpot, 61% of marketers opined that generating leads and traffic was their biggest hurdle. If you find yourself in the same predicament, fret not; we’re here for you. Providing lead generation services to […]
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8 effective ways to drive traffic to your website

As a marketer, your prime objective will always be to gain more customers. And, website traffic has a huge role to play in this endeavor. The more traffic you are able to attract, the more people will become aware of your brand and your offerings. This increases chances of conversions. As simple as it sounds, […]
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4 simple things you can do right away to generate more leads

4 simple things you can do right away to generate more leads

Are research, upskilling, expansion and diversification important? Absolutely. They are critical to any business’ timely growth. But, these prudent measures will not offer adequate results if you don’t couple them with active lead generation. At the end of the day, you want to be able to sell your product or service to as many people […]
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the future of email marketing in 2022 & beyond

Looking ahead: the future of email marketing in 2022 & beyond

Email marketing is one of the oldest tools of the trade. Companies big and small have used it to introduce a new service, provide discounts or promo details, give out freebies and issue announcements. Today, however, there are numerous effective digital marketing tools available to businesses. So is email marketing still relevant? Absolutely! Here’s why: […]
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A beginner’s guide to mobile lead generation

A beginner’s guide to mobile lead generation

80.76% of the global population owns a smartphone today and people spend 59% of their time online. Surely, if you asked any business owner where people are looking for their business or consuming their content, they’re likely to say that a majority of their audience connects with them through mobile, rather than desktop. Since increasing […]
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Pivotal lead generation trends you must capitalize on in 2022

Pivotal lead generation trends you must capitalize on in 2022

Pivotal lead generation trends you must capitalize on in 2022 As we are on the precipice of 2022, there’s one thing you need to know about lead generation: Going forward, B2B lead generation via digital channels will outshine offline lead generation. While COVID-19 initiated the change, digital lead generation is gathering momentum and will only […]
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Resolute B2B is a global lead generation company with capabilities to cater to clients with our Digital & Tele marketing presence powered with data intelligence  clubbed with high standards of quality results.

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